SOCIAL MEDIA MANAGER

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Location: Nashville + Travel Required
Position Type: Full-Time
Reports To: Artist + Artist Management & Marketing Leads at TRACK mgmt

NOTE: We are only accepting male applicants for this position and all candidates must be willing to travel often.

We are seeking an experienced, culture-savvy Social Media Manager to lead day-to-day content capture, creation, and publishing for a male country music artist. This role is hands-on, fast-paced, and deeply tied to the artist’s creative identity. You’ll be responsible for representing his social voice, documenting real-time moments, and helping fans feel closer than ever to the artist.

The ideal candidate is equally comfortable filming with an iPhone side-stage as they are brainstorming social content ideas or reviewing analytics to inform future posts. A strong understanding of country music culture is essential.

• Filming and posting content on the road, backstage, in the studio, and everywhere in between (mostly on your phone). Edit content quickly and effectively using mobile apps to meet same-day or real-time posting needs.

• Posting across all of the artist’s socials—IG, TikTok, Facebook, YouTube Shorts, X/Twitter, Threads… you get it. 

• Engaging with the artist’s fan community and sharing supplemental content to various fan-facing social pages

• Keeping the tone authentic and true to the artist’s personality.

• Coming up with fun ideas, new trends to jump on, ways to connect with fans, and platform-specific ideas that align with the artist's brand and storytelling style.
  
• Traveling often and rolling with whatever the day brings—tours, rehearsals, shows, last-minute moments worth catching.
  
• Watching the numbers and helping us understand what’s working and what’s not.

• Someone who understands the current culture of country music as well as its intersection in other male-dominated spaces (hunting, sports, gaming, etc.).
  
• A strong shooter/editor on mobile (iPhone preferred).
  
• A person who thrives in fast-moving, unpredictable environments (the road is not for the faint of heart).
  
• Someone comfortable being a fly on the wall one minute and grabbing content front and center the next.
  
• Must love country music, rock energy, and the culture that comes with it.
  
• Must be down to travel a lot and work odd hours—shows don’t run on a 9–5.
  
• Creative, reliable, organized, trustworthy.

You get to help shape how fans see the artist every single day. You’ll be right there for the big moments, the funny ones, the behind-the-scenes chaos, and the creative process. If you love storytelling, music, and capturing real life as it happens, you’ll fit right in.

Please send your resume and cover letter to hello@trackmgmt.com with subject line “Social Media Manager” and include link(s) to any relevant work in the digital space (social media accounts that show your work, projects you have worked on, or personal accounts if applicable, etc.) Bonus points if you share who your favorite music artist is (doesn't have to be a TRACK artist) and what you like and/or take notice of about their digital presence.